GMB Multiple Account for Zoho Desk: Omnichannel Integration

Introduction: Why Google Reviews Belong in Your Helpdesk

Customer reviews are essential to every local business, especially those listed on Google. But what happens when your business has multiple locations and reviews or questions start pouring in across all of them?

That’s where the GMB Multiple Account for Zoho Desk app steps in.

This powerful Zoho Desk Marketplace extension transforms how support teams manage Google My Business (GMB) reviews and questions. By converting each review or question into a Zoho Desk ticket, the app brings multi-location support into one centralized system, streamlining your entire support workflow.

What Is the Google My Business (GMB) Multiple Account App?

The GMB Multiple Account app is a channel integration tool designed to sync your Google Business Profile reviews and questions directly into Zoho Desk.

Key Features:

🔗 Connects multiple Google Business locations to a single Zoho Desk account
📥 Automatically pulls reviews and questions as Zoho Desk tickets
💬 Allows agents to respond directly from Zoho Desk
🔄 Posts replies back to Google in real time

This seamless integration makes it a true channel app inside the Zoho ecosystem.

How Does It Work?

Here's a simple breakdown:

Connect Your Locations
Install the app from Zoho Marketplace and authenticate your Google accounts to link multiple GMB locations.
Setup guide: How to install GMB Multiple Account in ZohoDesk
Auto-Create Tickets
The app polls GMB every ~4–5 minutes and converts each new review or question into a Zoho Desk ticket.
Respond from Zoho
Agents view and respond to these tickets directly within Zoho Desk, just like handling chat or email tickets.
Real-Time Updates
Replies are instantly pushed back to Google, maintaining ongoing engagement.

For full setup details, see the app overview and marketplace listing.

Why This Matters: GMB as a Channel App in Zoho Desk

According to Zoho, channel apps are native integrations that:

Pull conversations from external platforms into Zoho Desk as tickets
Synchronize data
Enable two-way communication—all within a unified environment.

What Makes a Channel App?

Zoho defines a channel app through key elements:

Pull endpoint: Zoho Desk polls this every ~4 minutes to fetch new data (e.g., GMB reviews)
Push endpoint: When an agent replies in Desk, this endpoint sends it back to GMB
Redirect URL: Optionally opens the original interaction in GMB from Desk
Resource Configuration: Auth credentials and setup managed via resource.json, aligning with Zoho's schema

By implementing these, the GMB Multiple Account app fully aligns with Zoho’s channel integration framework.

Core Benefits of Channel Integration

Using this app brings multiple advantages:

📬 Unified ticketing: Every GMB review or question becomes a ticket in Zoho Desk
⚡ Agent efficiency: Respond without leaving Zoho Desk
🔁 Data sync & accuracy: Ensures contacts and threads remain in sync
📊 Analytics & reporting: GMB tickets feed into native Zoho Desk reports
⏱ Faster SLAs: Polls every ~4 minutes and replies instantly

These align with Zoho’s vision: seamless, centralized, and measurable support.

Real-World Example: GMB to Desk Workflow

A customer posts:

"The Chennai branch staff was incredibly helpful!"

What happens:

The app detects the review within minutes
A ticket titled "New GMB Review – Chennai" is created in Zoho Desk
An agent responds from Zoho Desk:

"Thanks! We're glad our team took care of you."
That reply posts back to Google—automatically

Another example:

"Is there parking available in Mumbai?"

Same flow—review becomes a ticket, gets answered, and is shown publicly on Google.

Getting Started

Try it out with these resources:

🧭 Setup guide: _How to Install GMB Multiple Account in ZohoDesk _
📘 App overview: Saasly GMB Multiple Account Page
🛒 Marketplace listing: Zoho Marketplace: GMB Multiple Account for Zoho Desk

Conclusion: Turn Google Feedback into Actionable Tickets

The GMB Multiple Account for Zoho Desk is more than just a plugin—it’s a fully compliant channel app that embeds Google Business feedback into your support workflow.

With real-time ticketing, centralized responses, powerful analytics, and SLA-driven support, it empowers your team to deliver top-tier service from one platform.

If you manage reviews or questions across multiple locations, this tool is a must-have.

Ready to centralize your GMB support?
Try the GMB Multiple Account app today and integrate Google reviews seamlessly into Zoho Desk.

Frequently Asked Questions (FAQs)

What platforms does this app integrate?
→ Google My Business reviews and questions, synced into Zoho Desk.

Can I connect multiple locations?
→ Yes—supports multi-location setup across accounts.

How often does sync occur?
→ Approximately every 4 minutes.

Can I reply directly from Zoho Desk?
→ Yes—agent replies post back to Google without leaving Desk.

Does it disrupt current workflows?
→ No—it installs like a channel and works alongside your existing setup.